Wake me up before u go go

Was reading through the book 'Nudge' in Chapters today. Now my favorite place to read since it is like having a kino right next door. Very good book. Will be back tmrw to read the rest tmrw.

On the chapter on Temptations - we were introduced to this product "Clocky" - the alarm clock that runs away from you when you snoooooozzzzzzzzzzeeeeeeeee....a favourite hobby of many of my friends.



The book is about decision making and why human being predictably makes some bad choices. I love the way they distinguish the following two beings:

Homo economicus: The person from a standard economics textbook. Someone who, when facing a decision, thinks about every available option, and always makes a great choice. Home economicus has the brainpower of Albert Einstein, the storage memory of IBM's Big Blue, and the self-control of Mahatma Gandhi.

Homo sapiens: You and me.

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SWINE flu. Damn scary. Got its upside too. managed to book a hotel in Omaha on May 1st.
Should avoid crowds.
But gotta go gotta go gotta go.
excited.